Cehegín City Council continued its policy of promoting the town throughout Spain, and has now gone a step further with the development of a series of tourism logo items, which can be found in the souvenir 'Cehegín' (High Street) 'Poyos splitter' (street Ginés de Paco) and BP gas station (Carretera de Murcia).
According to the councilman of Tourism, Francisco in April, "is intended to help consolidate the brand image of the municipality as a tourist destination, and visitors can purchase these products alluding to the town, in addition to existing stores."
Source: Ayuntamiento de Cehegín